Launched in 2017 by Jessica and Rodd Keevil, KEEVIL is an authentic leather goods label that explores the intersection between luxury, high end functionality and artisanal craftsmanship.
Designer Jessica Keevil studied the art of bag making in Milan under some of Italy’s leading bag makers and designers. Inspired to carry on this enduring tradition, KEEVIL practises traditional Italian expertise under a relaxed Australian design sensibility.
With a design-led approach to luxury, KEEVIL goes beyond fashion trends to offer timeless, unrestrictive pieces that complement a modern lifestyle. KEEVIL emboldens those who delve away from the limitations of fast fashion and run toward the openness and honesty of consciously produced products. Based in Sydney and proudly Australian Made, KEEVIL heralds a slower approach to manufacturing and a strong commitment to sustainability.
With their first release of leather bags, KEEVIL reconnects their customer with artisanship, quality and subtlety. The bags’ blank canvas-like quality encourages true freedom for the wearer’s own creativity and individualism. The KEEVIL collector wears a bag not as a sign of inclusion, but as a way of self-expression and this is supported by minimal branding and understated logos throughout first collection, ‘A Blank Canvas’.
The use of supple Italian leather in every piece of the collection creates a definitively luxurious appeal and is intrinsic to the brand’s DNA. The brand’s DNA rests in equestrian inspired details: leather, tassels and brass with uncomplicated silhouettes that create a relaxed, undone aesthetic to inspire the ultimate sense of freedom in the wearer.